Social Media Content Creation Specialist - Remote | Wfh

Job Title: Social Media Content Creation SpecialistLocation: RemoteInitial Term: 12 months (January 2025 - January 2026); position anticipated to extendSchedule: Monday - Friday, 35 Hours per WeekTravel: 10% (Initial onboarding/training in Solon, OH, with occasional travel as required)Application Note: Kindly include a link to your portfolio demonstrating your expertise in TikTok content creation.Job OverviewWe are in search of a motivated and creative individual to join our team as a Social Media Content Creation Specialist. This role is ideal for those who have a passion for developing engaging video and visual content for platforms like TikTok and Instagram. The ideal candidate will excel both in front of and behind the camera, possess robust graphic design skills, and exhibit a flair for creativity. A genuine interest in the baking industry along with a keen enthusiasm for online trends are essential as we aim to connect innovatively with Gen-Z and younger Millennial audiences.Key Responsibilities• Social Listening: Monitor various channels to identify relevant trends and create engaging content that speaks to our target audience.• Creative Ideation: Generate and present innovative concepts for static designs and lifestyle videos that align with the brand’s vision and strategy.• Content Production: Oversee the end-to-end content creation process, including designing, producing, editing, and copywriting for all posts on TikTok and Instagram.• On-Camera Engagement: Act as on-camera talent when necessary, infusing energy and enthusiasm into every piece of content.• Performance Analysis: Track and evaluate content engagement metrics, offering insights and strategies for optimization to expand our reach and audience.• Trend Awareness: Keep informed of the latest trends in short-form content to ensure our material remains engaging and appealing.• Collaborative Spirit: Promote collaboration by sharing social media ideas and working closely with the Community Manager and brand teams to implement engaging strategies.Required Skills• 1-3 years of experience in content creation and/or social media management for a brand or organization.• Strong content creation capabilities that reflect the brand’s voice and strategy.• A creative thinker with a solid understanding of cultural trends.• Proficiency in Adobe Photoshop, Illustrator, Canva Pro, InShot, CapCut, and a comprehensive understanding of social media platforms, particularly Instagram and TikTok.• Ability to interpret data into actionable insights to enhance content creation.• Exceptional communication skills, both oral and written.• Demonstrated ability to manage multiple projects, showcasing both self-direction and teamwork.• A natural interest in baking, along with familiarity with basic baking techniques.Qualifications• Bachelor’s Degree (preferred, but not required).• Experience with social listening and publishing tools is advantageous.• Previous experience collaborating with renowned brands and partner agencies is a plus.Compensation And Benefits• Competitive hourly rate up to $43.50 + Overtime• Medical, dental, and vision insurance• 401(k) retirement plan• Disability insuranceIf you are eager to leverage your creativity and engage in an exciting journey within the realm of social media content creation, we invite you to apply!Employment Type: Full-Time